Project Management &
Full-Service Podcast Production

Helping brands grow their audience, streamline operations, and deliver powerful stories.

📍 Based in Asheville, NC | ✉️ l.nickoloff.mcfall@gmail.com | 📞 951-818-7961
Work With Me

About

Lauren Nickoloff McFall - Professional headshot

I'm Lauren Nickoloff McFall, a Project Manager and Podcast Producer with over a decade of experience in digital marketing, content production, and cross-functional leadership. I help businesses—from health and wellness brands to thought leaders—take ideas from concept to execution, delivering measurable results in audience growth, revenue, and engagement.

Whether you need a trusted project manager to streamline workflows or a full-service podcast partner to bring your voice to a wider audience, I'll help you create systems and content that drive impact.

Trusted by industry leaders: My team and I have had the privilege of working with celebrated author, podcaster, and personal development expert Lewis Howes, renowned health and wellness expert JJ Virgin, and acclaimed business coach and transformational leader Bill Baren, managing complex projects and producing content that reaches millions.
Lewis Howes - Author, podcaster, and personal development expertJJ Virgin
JJ Virgin - Health and wellness expertLewis Howes
Bill Baren - Business coach and transformational leaderBill Baren

Services

📊

Project Management

Project Planning & Roadmapping

Define scope, objectives, milestones, and deliverables for projects of any scale.

Cross-Functional Team Coordination

Align marketing, creative, product, and technical teams to ensure smooth execution.

Risk & Issue Management

Identify potential challenges early, develop contingency plans, and keep projects on track.

Process Development & Standardization

Build repeatable workflows and SOPs to improve efficiency across teams.

Quality Assurance

Establish checkpoints and review processes to maintain high standards of output.

Performance Tracking & Reporting

Deliver clear, data-driven project status updates to stakeholders.

Stakeholder Communication

Facilitate alignment between leadership, clients, and teams through consistent updates and reporting.

Tool Implementation & Training

Introduce and onboard teams to platforms like Asana, Monday, etc. Also able to learn your current PM platform with ease.

Post-Project Evaluation

Conduct debriefs, capture lessons learned, and implement improvements for future projects.

🎙

Full-Service Podcast Production

Pre-Production

I handle the pre-production details that set your podcast up for success. This includes sourcing potential guests, researching audience-relevant topics and trends, booking and prepping guests, establishing interview flow and questions, and ensuring each recording is high-quality and ready for post-production.

Marketing

I'll help you attract loyal listeners and turn your podcast into a marketing engine for your brand.

Monetization

I help podcasters unlock revenue opportunities through tailored monetization strategies. From setting up subscription-based models and managing programmatic ads to crafting authentic host-read ads and securing show sponsorships, I design approaches that align with your audience and brand while maximizing earning potential.

Post-Production

I manage the full post-production process—editing, mixing, and mastering audio, writing SEO-optimized show notes, publishing and scheduling episodes, and creating social content to promote each release.

Promotion

I help maximize your podcast's reach and engagement through strategic promotion. This includes coordinating guest promotion, creating IG/TikTok/Facebook reels and lives, sending email newsletters, encouraging reviews, and working with your social team to share clips and posts that drive listenership.

Results I Deliver

50%

Reduction in project creation time by introducing Asana best practices

15.8M+

Podcast downloads produced since 2020

52%

Lift in campaign revenue through audience segmentation

18%

YoY revenue growth after managing a full brand re-launch

Tools I Use

Asana
Monday
Process Street
Shopify
WordPress
Klaviyo
Libsyn/Megaphone
Apple Podcasts

I'm a fast learner who can onboard any new platform with ease—adapting quickly to the tools and systems that best support your business.

Let's Work Together

Ready to grow your audience, streamline your projects, and tell stories that resonate?